This ultimately affects the facial tracking used in facial recognition, meaning people’s identity is being mistaken due to an issue with the algorithm. Looking back at filters, on both Snapchat and Instagram, many people of different races and ethnic backgrounds had issues using filters as the tracking hasn’t picked up on facial features meaning they don’t work. What happens to the ones that aren’t deleted? That’s the question that needs to be answered.įace tracking technology has received praise from the US police as it has helped them identify criminals, which is of course great! However, the algorithm of this technology has also lead to people being wrongly accused of crimes they did not commit. The app also states it deletes most, but not all, images stored within 48 hours after being uploaded. FaceApp issued a statement addressing concerns around their privacy policy specifying that they “might store” images users have chosen to upload through the app for a short space of time to monitor “performance and traffic”. Some developers suggested that images edited in the app were being stored without user permission, not only this but claims of the app having access to user’s entire camera roll. Ultimately, this is just another AI face filtering app, however, there were some controversies around how the app gathered and stored users’ data. The app was updated with an old age filter that worked to create a hyper-realistic impression of how users could perhaps look when old age hits. FaceApp, an app developed in Russia, took social media by storm in 2017 accessing over 150 million faces and names including celebrities. Privacy of users’ data has been a concern for years. After 9/11, it was claimed that the US Government conducted data collection on every single US citizen to track their life without a warrant. An NSA whistleblower came out to announce that a program designed to spy on the Soviet Union was turned into a domestic program. For those who aren’t aware of what the ‘Stellar Wind’ US Government project is, let me fill you in. The Tweet sparked contradicting views from users on Twitter with some claiming it’s definitely possible and others completely disregarding the statement.Īlthough Snapchat collecting users’ data from filters to sell to the Government might sound a little farfetched, we learned from the likes of ‘Steller Wind’ that this might indeed not seem like an over-exaggerated conspiracy theory.
sent a simple Tweet explaining his theory about filters on the app claiming they are used to build a facial recognition database. The idea of Snapchat using filters to track users’ faces and store their information kicked off a debate on Twitter after a well-known US rapper B.o.B. This is bad enough, but facial tracking tools? That’s a different can of worms altogether. This came after millions of users’ data was sold to Cambridge Analytica without their knowledge, never mind their consent. We’ve already seen the likes of Facebook caught out after breaching its data-sharing policies, with Mark Zuckerberg testifying exactly how the company protect and use data gathered from its members. There are worries as to how this data could possibly be stored and used in future when in the hands of individual governments and private companies. However, this has raised some concerns amongst tech experts and lawmakers who feel this technology is moving rapidly and beginning to spiral out of control. Global companies, including Facebook, Google and Amazon announced they are working to create facial recognition programs, ultimately aiming to develop these technologies. In addition to this, image sharing sites like Facebook are scraped to pull images uploaded by users on the platform. Usually, identity databases are collated by gathering images from the likes of public surveillance footage, images from news articles and mugshots, just to name a few. This all sounds cute and innocent but is there a darker problem lurking behind these filters? The idea that the multibillion-dollar social giant has used filters to collect and sell user data to the Government for facial recognition could be somewhat of a conspiracy theory, but there’s no fire without smoke, right? The filters allow users to change their appearance by adding things like cute dog ears or fake cartoon-like freckles to their cheeks. Augmented facial filters took Snapchat by storm in 2015, the newly launched feature was (and still is) used by a massive amount of users on the app daily.
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